So, everyone seems to be hopping onto the social media (SMM) band truck… And for reasonable. Something, in the form of an internet marketing wave, is going on. Something. The question is, what!? It is true that the amount of Facebook and other social network marketing (SNM) website users has increased dramatically over the past year or so. It is true that online shopping has been on the rise, contrary to retail shopping, and that individuals of internet surfers has increased. It is equally true that social media represents a lot more intimate form of communication than email, and facilitates content sharing. It is also true that Twitter has an open communication system, allowing users to make contact with and share with each other much more easily than on Facebook, which has strict privacy settings that users can adjust, to the extent of hiding their profile picture and market information from others.
Now how does this all lead to dollars and cents? Well, it doesn’t really. In fact, very few entities have figured out how to maximize profits by profiting social media. In fact, Twitter’s earnings totalled to a simply $4 million last year. Although this cheapsmmpanel seems like a hefty sum to the majority of individuals or small enterprises, Twitter consists of over 40 employees. But… Numbers aside, potential can be seen, and in fact, Twitter was made an offer of approximately $500 million by Google. Now that says something… Something big… However, the Twit pga masters of the universe declared themselves independent, in in the same way that the new world branched off from Europe, and have funding from investors of around $150 million, Twitter is headed somewhere.
The million dollar question: What does this all mean for promoters? Well, initially, it meant a lot of spam from affiliates who would have presently been violating terms people. In fact, Yahoo Answers and various article publishing and content sharing websites have avoided its community members from listing sources from Facebook and related SMM Urls — especially links to groups and fan pages. Users, clearly destroying Blogging platforms. 0, were trying to mass promote their fan pages and corporate groups via Yahoo Answers. The next step for promoters, is surely figuring out if, and how, their particular structure can benefit in some way, from social media. Typically, getting together with people on a one-to-one basis is a more intimate form of direct marketing, and can lead to better sales than mass mailings, flyers, or other styles of mass marketing, maybe even much like a targeted email list. However, this method of targeted direct marketing is more time-consuming.
Now, it is up to you to determine whether it can really pay off, and whether to include it in your marketing mix. As a general rule, I would say, the higher your profit per sale, the more you should invest in your company’s social media policy. If you just can’t bear the concept of social media, and have very little interest in it, at the very least, create a Facebook fan page, a Twitter account, and get a LinkedIn account as it generally represents a more serious, corporate group of users, rather than Facebook and Twitter, which is for the masses. There are numerous internet marketing strategies available to small enterprises. In contrast to social media marketing, which has ways to go before becoming a manageable, highly valuable marketing tool for mainstream small businesses, there are proven ways to generate more leads online. Online marketing strategies such as search engine optimization, are responsible for approximately 50% of traffic generate by all websites, across all industries, worldwide. In combination with tactics such as opt-in forms, email marketing to list subscribers, contact forms, blogging, and classic created quality traditional marketing, results may be accomplished.